Well, you know the boom of digital marketing in any business categories in India. Every business depends on online marketing platform and services.
In Tricity – Chandigarh, Mohali and Pachkula there are already 200+ Digital Marketing companies or freelancer agencies.
Call for free guidance: 09915337448
if you really want to start your own marketing company – Then there is no better time than right now. The data from government reports suggest that the digital marketing industry is growing 24 times faster than the traditional economy,
Most companies has no expertise to build a digital marketing team, so they look forward to outsource.
Portfolio matters the most for digital marketing companies. Make sure you have an expert onboard who has extensive experience and portfolio to showcase to gain initial acceleration.
which may result in a skill gap of a whopping 700,000 spots to fill by 2018.
Imagine being able to know, step-by-step, what you need to do to start your digital marketing agency. Get your first clients. And, attract the talent you need. How great would that be?
In this article you’re going to learn steps every start up digital marketing agency needs to take, at some point, to get on the road from zero to hero.
So, to keep you abreast with the latest in the industry, we have compiled a list of things one should know about how to start digital marketing Company in India.
But we are talking about starting, right?
Table of Contents
So, how do you start a digital marketing agency?
- Create a for the venture
- Create a financial budget and projections
- Create a website and some collateral material for soliciting clients
- Create contracts to sign the clients up for the services
1. Research: You have got to be committed to research as a digital marketer. Why? New trends are evolving and what works yesterday might not work however hard you try them today. So you’ve got to really be in the habit of researching.
2. Learn Digital Marketing – In Chandigarh there are number of Best Digital Marketing Course institutions. you can join one of them to start learning digital marketing concepts like: Digital marketing strategies, SEO, PPC, SMO, Affiliate marketing etc.
3. Market Validity: After you might have done your research and have found out what you want to dish out to people in form of value, it is important that you test the market, to see if people are excited about your offers or not.
If they are not, you will just be wasting time in creating the stuff people don’t want anyway.
4. Start with what you have: You will need a Laptop of course. A good phone has a supplement in case your Laptop begins to act up or something like it.
You will need a great gift of the gab to really convince people to make them fly with your agency. You must have a good work rate and writing skills. Yes, you must have a graphics design skills.
5. Outsource: It is important to outsource some part of your Digital Marketing services projects out, especially when things begin to get real. And if not, you might start considering hiring helps in form of employees to help get the job done.
6. Develop products: Might be book or software that helps people to ease their stress whatever, just make sure you create something you can sell.
As a business entity, if you are not selling, you will soon run out of business. So learn to master the art of selling.
Register your Digital Marketing Agency or Company in India
Register your Digital Marketing Agency in India asin the starting and with the growing your business just convert into the
Create a great Website
Create a great Website that is according to trends of Agencies. Don’t make it fancy. Follow these things and keep these in mind
- Contact form
- And Landing Pages
Don’t make a single page website. Home page must be awesome with engaging content
Social Media Marketing
Create Social Media Profiles of your Digital Marketing Agency or Company. Create the viral content on your social media and get the Hug Likes. Don’t just include or go on all social media channels, find few and maintain them regularly. Use engaging content to promote your services. Use it for following
- Advertising your services
Apply for the Google Certification and Become Google Partner
Crack Google Certification and Become the Google Partner. Google Partners is Google’s program for advertising agencies, digital marketing professionals, and other online consultants.
Create a stunning blog on word press or blogger or anywhere and write the quality content on your blogs related to industry and submitted to off page. You can also use Guest Blogging, pdf, ppt submissions for Quality back links or feature on the industry related domains.
Some other important things
- Your role – You have to decide the role of yourself first if u want to startup coz later when things grow one try to do everythings by himself and multitasking doesnt yield better results it almost mess it up, so your job role should be specific are you looking business development??, operations??,project management etc do Co found with one more or two it will always help you your company to grow faster
- Team building – As u said u dont have work experience then also u want to start then i would suggest as a marketing consultant u can start your agency for that u need to build a team of Graphic designer,web/app developer,accountant etc just search sone freelancers in your city and get the rates how much they charge plan accordingly
- CLIENT RELATIONSHIP – Agency revenue is totaly based on its clients base and if you cant present what ROI u are going to give to them , they are not going to disburse even a single “paisa” and if you are not good at this then better dont start there is something called ” negative marketing ” also so you must have skills to aware and value whatever services you are providing to them with constant reporting of thr accounts regularly
4 Services There are many services to offer like Corporate branding,Graphic designing,web/app development,mobile/email marketing, social media management/marketing,Seo/Sem ,lead generation etc. Always first understand the clients need then only pitch to sale your services.
5.Revenue – See many things are paid in digital marketing like google adwords, facebook adverts, admob at starting agency try to charge small and then pay small amount to ads which yields to poor results always focus on your client business objectives and second always contract for 6 month or yearly after planning the proper budget.
Get a proper team – should atleast contain- a graphic designer, SEO analyst, Paid campaign specialist, social media expert, content writer,account manager.You need a developer, a designer and a sales person. Hopefully you are one of the three.
if you need any help you can call me at – 09915337448