You must have often heard and read the term “Sales Funnel” in business magazines, e-commerce business journeys, entrepreneurial success stories, etc. Despite this term appearing so often in our conversation, most of us do not have a clear idea as to what exactly does this term mean.

In this post we will analyze the term sales funnel deeply and also list down the best sales funnel software that will help you convert leads into customers easily and effectively. So let’s begin with the basics.

What is a Sales Funnel?

A Sales Funnel is defined as the ‘process of purchase’ that companies lead customers through while buying products and services. Putting simply, each stage of a sales funnel is a step that an individual has to take in order to become your customer.

You may also define sales funnel as the process through which an organization finds, qualifies and sells its product/services to buyers. Continue reading →